Engagement Ring Websites Compared

When it comes to finding the perfect engagement ring, what are your choices? Today, shopping online is becoming more popular, granted, but how do you know that you are getting a good deal? Can the diamond ring seller be a reliable choice? How about the diamond? Is it of good quality? Here’s another question: do online sellers for diamond engagement rings cut corners?

All these questions are valid buyer concerns. Fortunately, however, there are some companies which offer a better value to buyers than others. The rings these companies feature have been compared, and the companies also provide buyers with independent certification so the buyer will be more assured of their value.

Diamonds are classified by the so-called ‘Four Cs,’ which indicate colour, clarity, carat, and cut. So, with this in mind, we’ve searched for an 18-carat white gold classic six-claw one-carat solitaire diamond engagement ring with VS2 clarity and a very good cut from the following sites. These are the results rated according to the most affordable pricing first:

#1: Biggerdiamonds4less.co.uk

At Biggerdiamonds4less.co.uk, the above-mentioned diamond ring specified is priced at only £3970. The company has been in business since 2011, and this makes them a relatively new seller in the industry, but they are one of the fastest-growing Internet diamond ring sellers today. Another fact is that they offer a four- to five-day delivery period on most rings, which is faster than their competition (this also means they have a good-sized stock). Biggerdiamonds4less.co.uk is along Greville Street in Hatton Garden, and anyone can visit (by appointment) their actual showroom to view their items. The company also offers a 14-day money back guarantee; good news for Internet shoppers. Biggerdiamonds4less.co.uk also offer videos of their ring designs so prospective buyers can view them both off and on the hand. They have been rated 9.6 and have received an ‘Excellent’ review from TrustPilot.

#2: 77diamonds.com

At £4544.73, you can get the same diamond ring mentioned above at 77diamonds.com. This is an established supplier of rings with a showroom in London’s Mayfair. They are known for their customer service and feature a ‘ring builder’ on their site, enabling buyers to choose various styles and diamond qualities. Delivery is around two to three weeks, but not all the diamonds featured on the site are available for viewing on their showroom since some come from overseas partners. They have a 30-day policy for returns, and Feefo, another independent site for reviews, has given them a score of 98%.

#3: Bluenile.com

Bluenile.com operates globally and is the largest retailer online of diamond rings and other jewellery.  They have a UK-specialised site, and at their site, buyers can buy the ring specified above at £5264. They offer a 2-3-week delivery period as they don’t have the stock themselves and just get it from their merchants. Bluenile.com is actually a public enterprise, being listed on the US’ Nasdaq. They have a 30-day policy on returns and have a rating of 95% on Bizrate.